The Brief A project that deals with packaging the intangible - happiness. Happiness means something different to everyone and so I set out to create a box that was interactive and allowed the user to put a bit of themselves into the package as well as a container to keep their memories. Behind each little calendar door there is a happy message that can be put into practice again and again as well as small sections to scribble dates and memories. The entire box was screen-printed by hand with over 5 different layers and the brand was expanded with the addition of mugs and bags.